6 Quality Tips To Grow Your TikTok Engagement Rate

TikTok’s popularity has been growing day by day because marketers understand the importance of TikTok. Whether you’re a business owner, TikTok is the platform to promote your product or services. Apart from that, it is the most celebrated application compared to all social media. 

TikTok allows you to create your own content or use other’s content for lip-syncing, dancing, and funny videos. The total time duration is 15- 30 seconds long, but recently TikTok extended the duration to 60 seconds. 

If your target audience is teens or adults, TikTok is the ideal platform for engaging your audience. In this article, we will see the quality tips to grow your TikTok engagement. 

Let’s get started!

1. Post Original Content

Sharing your real content helps to impress your audience within a short period. In fact, people don’t love copied content, and they won’t spend their time on your content. 

If you want to impress your viewers, you should create unique content and improve your engagement rate. By increasing likes, views, shares are helping to get high engagement for your profile. Getting followers is also a kind of engagement on TikTok whether you want to increase buy TikTok fans to your profile. Hereby, you will get more support from the real audience, and your brand reach goes extremely high. 

2. Use Trending Hashtags

Using hashtags will help to discover your content among the competitions. At the same time, adding popular hashtags in your content would help to be trending on the TikTok platform. 

Adding 4- 5 hashtags is sufficient for promoting your TikTok content. Similarly, you should include content-oriented hashtags in your content. If you add non-related content, the TikTok algorithm is confused about which category your content is. 

For instance, if you create a cooking video, your hashtags are #cooking, #cookingvideos, and more. In this concept, you don’t add #dog, #class. 

3. Try to do TikTok Duet

TikTok has amazing features that are called TikTok duet. It is one of the most active and popular features on TikTok that helps to elaborate your profile reach and increase your followers count. 

Duet means a performance done by two others that appear on a single screen. For instance, any person making a dance, if you like it, can also do the same dance and post it on your page. Nowadays, people are very much interested in duet videos, which help get instant reach for your videos and grasp audience attention.

To make a duet on TikTok, here are the simple steps below:

  • Open the TikTok app, choose the video with which you want to make a duet with.
  • Click the share button on the right side, and tap the “duet option” on the menu
  • Click the camera icon and record your video with the duet form
  • Editing your video, and you will publish it on the TikTok feed 

4. Post Time matters

Creating amazing content on TikTok and waiting for the engagement results is effortless. If you want the most engagement for your profile, you should upload your content at the right timings. Hence, it’s essential to know when your audience is active online. That’s a perfect time to post your videos and make engagement. 

If you use the TikTok pro account, you can easily identify your audience timings when they are active! Also, you want to know the particular days and timings, and your pro account shows exactly. You can even use other popular accounts which are related to your business, check their post timings. 

Here is the common timings to post your videos on TikTok:

  • Monday: 10 AM & 10 PM
  • Tuesday: 2 AM & 9 AM
  • Wednesday: 7 AM & 11 PM
  • Thursday: 9 AM & 12 AM
  • Friday: 5 AM, & 3 PM
  • Saturday: 11 AM & 8 PM
  • Sunday: 8 AM & 4 PM

The most engagement days are Wednesday, Friday & Sunday.

How TikTok Helps To Level Up Your Business: Must Known Facts

Are you a small business owner focusing on raising your brand presence? 

TikTok: It is absolutely an unbelievable social network in the digital marketing world. It is more and more popular among younger generations and teenagers. Now, the app has reached over 800 million active users in around 150+ countries. 

TikTok is a unique platform with many unique features such as lip-syncing, duet, stitch, and more. Using TikTok as a marketing platform will give you effective results and reach your small business into the biggest one. 

With the right marketing techniques and attractive content ideas, you can reach a new and larger audience. 

Do you wonder how TikTok helps to grow your business? 

Here, you can see the huge benefits of TikTok that will help you to move your brand to the next level!

Let’s get started!

#International Audience Demographic: 

TikTok is not only popular in small countries, and it is used in over 150+ countries worldwide. When a viral video uploads on the platform, it can reach all over the world instantly. 

There is no doubt, TikTok is an effective social media platform for connecting huge audiences in various countries. Because it has been downloaded more than 2 billion times on both Android and iOS devices. 

According to the research, 32.5% of TikTok users are in the U.S country. If your target audience is between 10 to 19 years and 20 to 29 years, TikTok is the perfect fit to reach your target market drastically. 

#Mobile-Friendly App: 

One of the best things about having a mobile friendly app is that you can reach a wider audience, boost engagement, improve video visibility and user experience. TikTok is a highly mobile first application, which involves making a site that starts with the mobile version. Afterward, TikTok is also available on desktops, so people can use this app on both mobile and desktop versions to get better results. 

#Creative Liberties: 

TikTok is a popular entertaining platform, which helps creators to show their creative skills to larger audiences. The majority of TikTok content is funny, attractive, and creative. 

Of course, TikTok is the best place for creating eye-catching videos because it offers a wide range of filters, effects, and other editing features to make your videos more authentic and attractive. 

For example, you can simply shoot your video through a smartphone and use TikTok inbuilt editing features, such as green screen effect, captions, transitions, face and skin effects, which helps change your look and feel of TikTok video. 

#High User Engagement 

According to the research, TikTok users spend over 52 minutes per day on the app. It is a big opportunity for brands and businesses to reach their target customers smoothly. When it comes to Tiktok for business, there is no doubt you can reach higher engagement by posting engaging content. 

If you want to boost the engagement rate on your videos with less effort, you can buy TikTok followers for your profile. It helps to increase your video visibility and gain potential followers to your profile. Also, due to TikTok’s unique algorithm, your videos will get the chance to get featured on the For You page.  

#Potential For Influencers Is Endles

In TikTok, anyone can go viral within one night because it is entirely user-friendly and enables users to show their creative ideas to the masses. For example, if your brand wants to target a certain group of people in a specific location, TikTok has huge influencers with loyal followers. 

Data shows that 86% of businesses and marketers prefer influencer marketing to grow their sales and generate brand awareness. TikTok creator marketplace helps to find perfect influencers and collaborate with them. Using this feature, you can track influencer’s engagement, demographics, reach, views, etc. 

5 Useful Tips To Get Start Your Business On TikTok

TikTok is the latest social media platform globally, with more than 800 million active users monthly and 500 million users every day. Also, it has more than 1.5 billion downloads within a short period. Additionally, TikTok is the fourth most downloaded app in the world. 

TikTok is the most popular application among youngsters and teenagers with the age limit 16 to 34 years. Also, it is the perfect platform for businesses to market their product on TikTok. If you are a small business and trying to enhance your business on TikTok, follow the below intelligent tips. 

Tip 1: Draw Engaging TikTok Profile

Your TikTok profile is the first place to tell who you are and what you do for your audiences. Since you are a business, add your brand name as your account username and use your company logo as your profile picture. Use some attractive keywords to draw about your brand. Additionally, you can add your website link and other social media channel links to your bio. 

Creating a compelling profile is essential in any social media platform. Because your profile helps people to decide whether to follow your account or not. So making an informative and engaging profile is the perfect way to run your business successfully on TikTok. 

Tip 2: Create Best Content For TikTok Users

One of the hottest parts of TikTok is video content, and there is lots of viral content that lives and dies on the platform every day. Many TikTokers upload engaging videos with attractive filters and effects. You do need to copy the content of the other you can use your creativity to create engaging content. When you regularly post compelling videos, you can get more likes for your video. Also, you can get TikTok hearts to boost your video likes instantly and make your video trending on the platform. 

Tip 3: Partner With Perfect Creator

Influencer marketing is very important in every social media platform like Facebook, Instagram, and YouTube. You can use it to increase your brand reach to a wider audience. As a brand, you need to select the relevant influence for your business and propose a relationship with them. At present many people on social media purchase products with the recommendation of influencers and celebrities. With the influencer, you can easily increase your brand reach and get more sales on your website through TikTok. 

Tip 4: Know About TikTok FYP

Before going to expand your business, you need to know some important terms on TikTok. The For You page is one of the essential parts of TikTok. The for you page is the home feed, and it is the first page when a user opens TikTok. In this place, you can see top trending videos and some videos related to your before viewed history. Also, videos on the for you page are filled with more likes and views. Create engaging content and make your video feature on for you page and get more likes, views, and followers to your account. 

Tip 5: Launch A hashtag Challenge

Posting hashtag challenge will increase your business reach to a massive audience, and it drives more engagement and user interaction to your profile. The hashtag challenge is one of the trendiest parts of Tiktok, and if you use it, you will receive more followers to your account. There are lots of challenges revolving around TikTok, and the most important features are lip-syncing and dancing. As a brand, you can create your own challenge, or you can participate in the existing challenge. So make sure to post a challenge with a related hashtag to drive more traffic to your account. 

Use these valuable points to expand your business reach on TikTok and succeed on the platform.