It is a great feature for brands and creators to be able to add a link to their TikTok bio, as this will drive traffic away from the app. Android users were the only ones to receive this link in the bio section of their TikTok profiles in March of 2020. However, iOS TikTok users might not yet have access to this feature depending on the settings of their individual accounts. In the year 2021, users of the TikTok app for android and iOS in the United States are able to add a link to their TikTok bio; however, this feature has not yet been rolled out for all iOS devices in all other countries around the world. It is necessary to have a TikTok Business account in order to use the TikTok bio link feature. TikTok users have the ability, similar to that of Instagram users, to add a link that is bold and clickable directly to their profile. This link can go anywhere you want it to, including your website, shop, Instagram page, Facebook page, YouTube channel, and so on.
This article will explain how to add a link that can be clicked on to your TikTok bio, how to switch to a business account so that you can obtain one, and the benefits of having a business account.
How to insert link in your bio?: TikTok
This website link is already included in the TikTok biographies of some official users and celebrity users. Tap the Me tab, then tap Edit Profile, to see if you have the ability to include a link in your profile description. If you see an option that says Website here, you will have the ability to add a link that users can click on. In the event that you do not have access to that option, you can convert the business profile associated with your personal TikTok account.
How to Convert Your Personal TikTok Account into a Business One?
The switch to a TikTok business account is a completely free feature, and if you ever decide you want to use your personal account again, you can do so at any time.
In order to convert your personal profile into a Business account, please follow the steps outlined below.
- After selecting the Me tab, select the three dots in the top right corner of the screen.
- Click the Manage Account button.
- Tap Make the transition to the Business Account.
- Select Business > Continue from the menu.
- Sometimes it will show up as a pro account; when it does, tap on it and decide whether you need a creator profile or a business profile based on your requirements.
- Pick a field in which your company will compete.
- The easiest method is to click on the “Me” tab, then choose the “three dots” option, then “Manage Account,” and finally “Switch to Pro Account.”
You will be able to add a link to your TikTok bio once you have converted your personal TikTok account to a business account and received the accompanying space in which to do so.
Also, read this article to learn how to start live streaming on the TikTok app.
Include link in your TikTok bio
- Launch TikTok, navigate to your profile, and select the Me tab.
- Click the Edit Profile button.
- Select the Add your website option.
- In the box labelled “Website,” type the address of your preferred website.
- Tap Save.
- Your TikTok profile has been updated to include the link.
You are unable to add a link to your TikTok bio
If you are unable to add a link to your TikTok bio, you will first need to check the privacy settings associated with your profile. If it is in a personal account, you will need to convert it into a profile for a creator or a business.
If you do not have a business account, how do you add a link to your TikTok bio?
You will not be able to add a link to your bio if you do not have a business account or a creator profile. TikTok has not yet released any features that allow users of personal profiles to add links to their profiles. To be eligible for an external link on your personal profile, you need to have at least one thousand people following you. However, I am uncertain as to whether or not any of you get this because there is no confirmation from the official TikTok page.
Advantages of Including a Link in Your TikTok Bio
Now more than ever, companies will place a greater emphasis on marketing via TikTok and will begin publishing content to go viral in order to connect with their ideal customers. In the past, TikTok only permitted users to link their Instagram and YouTube accounts, making it more difficult for publishers to drive traffic to their own websites. Now that a viral TikTok video can lead more people to click the URL and go directly to a website, businesses have a better reason than ever to invest in content created for the platform known as TikTok.
People will be taken away from the app and taken to other websites such as Venmo or Snap or even their email if they click the URL in their bio. TikTok will make it simpler to attribute content, which will make the platform for creating short videos more user-friendly for celebrities and other influential users. It is difficult to track people’s behaviour and engagement with content on a website if the website does not have a URL. Therefore, it is challenging to convince brands and other individuals who have financial resources to promote TikTok content on their profiles.